GDPR Compliance Policy

Our website address is: https://mcdigitallab.com

Updated March 15th 2023
Version 1.0

This GDPR Compliance Policy (the “GDPR Compliance Policy”) is a document that outlines the GDPR Compliance Policy of “MC Digital Lab™”, a website mcdigitallab.com (the “Service”) managed by Martin Couture in New Mexico, United States of America. (“MC Digital Lab, or “We” “Our” or “Us”) refers to the website Mcdigitallab.com and the person managing the website, Martin Couture mcdigitallab.com is owned and operated by MC Digital Lab LLC, a company registered in New Mexico, USA.

By accessing our website mcdigitallab.com you agree to be bound by all the terms of of GDPR Compliance Policy and its constituents.

We are aware that your personal data is important for you. We commit to use your data in a safe and secure manner with all necessary precautions. Below you will find a summary of why we collect data, with whom we are likely to share the data and what we do to ensure that your data is secure. You will also find details on your rights regarding your data. Capitalization or non-capitalization of words does not influence the meaning, and legality, of said words.

Below is the GDPR Compliance Policy of MC Digital Lab. If there are any updates to the policy, the updates will be added on this page.

GDPR Compliance
The General Data Protection Regulation, abbreviated as GDPR, is a legislation to unify data protection laws for individuals within the European Union. The law came into effect on May 25th 2018. MC Digital Lab commits to respect the GDPR and has undertaken the required technological steps to handle data is a secure, safe and private manner. Furthermore, the we have a commitment to use the data only within the scope of acceptable business practices in order to be compliant with the GDPR.

GDPR Privacy Policy for MC Digital Lab
At MC Digital Lab, accessible at mcdigitallab.com/privacy-policy/ one of our main priorities is the privacy of our visitors. This GDPR Privacy Policy document contains types of information that is collected and recorded by MC Digital Lab and how we use it.If you have additional questions or require more information about our GDPR Privacy Policy, do not hesitate to contact us here. You can also consult our general Privacy Policy at mcdigitallab.com/privacy-policy and our Cookies Policy at mcdigitallab.com/cookies-policy

General Data Protection Regulation (GDPR)
We are a Data Controller of your information. MC Digital Lab legal basis for collecting and using the personal information described in this GDPR Privacy Policy depends on the Personal Information we collect and the specific context in which we collect the information: MC Digital Lab needs to perform a contract or a project with you; MC Digital Lab needs to contact you following an inquiry by a user or a customer; -You have given MC Digital Lab permission to do so;
-Processing your personal information is in MC Digital Lab legitimate interests;
-MC Digital Lab needs to comply with the law.

MC Digital Lab will retain your personal information only for as long as is necessary for the purposes set out in this GDPR Privacy Policy. We will retain and use your information to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our policies.If you are a resident of the European Economic Area (EEA), you have certain data protection rights. If you wish to be informed what Personal Information we hold about you and if you want it to be removed from our systems, please contact us at martin@mcdigitallab.com

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. If you wish to be informed what Personal Information we hold about you and if you want it to be removed from our systems, please contact us at martin@mcdigitallab.com In certain circumstances, you have the following data protection rights:
-The right to access, update or to delete the information we have on you;
-The right of rectification;
-The right to object;
-The right of restriction;
-The right to data portability;
-The right to withdraw consent.

Log Files
MC Digital Lab follows a standard procedure of using log files. These files log visitors when they visit websites. All hosting companies do this and a part of hosting services’ analytics. The information collected by log files include internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks. These are not linked to any information that is personally identifiable. The purpose of the information is for analyzing trends, administering the site, tracking users’ movement on the website, and gathering demographic information.

What are cookies
Cookies are small pieces of text sent by your web browser by a website you visit. A cookie file is stored in your web browser and allows the Service or a third-party to recognize you and make your next visit easier and the Service more useful to you. Cookies can be “persistent” or “session” cookies.

How MC Digital Lab uses cookies
When you use and access the Service, we may place a number of cookies files in your web browser. We use cookies for the following purposes: to enable certain functions of the Service, to provide analytics, to store your preferences, to enable advertisements delivery, including behavioral advertising. We use both session and persistent cookies on the Service and we use different types of cookies to run the Service:
-Essential cookies. We may use essential cookies to authenticate users and prevent fraudulent use of user accounts. For the full disclosure section, including all types of cookies (from essentials to advertising cookies), create your own Cookies Policy.

Third-party cookies
In addition to our own cookies, we may also use various third-parties cookies to report usage statistics of the Service, deliver advertisements on and through the Service, deliver the best performance and user experience on the website and so on.
-The Support Companies that provide us with the main services of data processing, such as ensuring the security of our website, and processing data for the purposes described on this webpage, or that were presented to you when we collected your data.

We also gather information for analytics, communications, performance, insights and enhancement purposes via the following service providers that we integrate with: Google Analytics (United States), Google Tags Manager (United States,) AWS for emails (United States), \Zoom for videoconference (United States) and Vercel hosting (United States.) In some occasions we may also use tools for retargeting and promotional purposes like Facebook (United States), Twitter (United States), Instagram (United States), Youtube (United States), and GoogleAds (United States). We may also process payments via Paypal (United States), Stripe (United States) and our bank (United States). Please note that those companies have their own Privacy Policy and we strongly suggest that you consult them to make sure you agree with their terms. Please also note that a lot of those services use cookies, which means that our website also makes uses of cookies to improve performance and enhance user experience on the website.

How the personal data is used

We use data in a few different manners:
1. Email: for visitors and users to contact us. We use AWS for emails. The data (name, email address, email content) is used to contact you when required. For example, following an inquiry regarding a potential project or for updates to the project. Details about payment is another reason why we may contact you. We may contact you back via email, text, video, social media or phone. The manner we contact you back will depend on the nature of your message and your preferences, for example, if you say “Call me at phone number” in an email, we may contact you via phone.

2. Videoconference: for users and visitors to video chat with us. We use Zoom for this. The data is used to chat with you, a link to access Zoom is sent to your email address. After clicking on the link, you have access to the video conference. Zoom includes communications via video, voice and chat.

3. Analytics: to analyze traffic and see how visitors and users interact with, but not limited to, content, webpages, forms, etc. We use Google Analytics and Google Tag Manager for this. The data is used to have insights about how visitors and users interact with our content. There is no personal identifiable information coming from this data.

4. A/B testing tools: NextJS, which is the technology our website is built on. The data is processed via results shown in Google Analytics and Google Tag Manager. We see how certain versions of our website performs better in terms of clicks and engagement. There is no personal identifiable information coming from this data.

5. Payment processing and accounting: to give you the opportunity to purchase products and services. We use a secure payment platforms to process payments, we use Stripe, Paypal and bank transfers processed via our bank. Detailed information may be necessary if you were to have any inquiries, or to fulfill our legal, tax and accounting responsibilities. Examples of such details are, but not limited to, name, email, company name, invoice number, transaction number, etc. All the data is fully encrypted. Never share your financial information, credit card number, or bank login credentials via email, text, or chat. Always inquire with us what is the recommend way to share sensitive data with us in a secure manner. We take online security seriously.

6. Ads and retargeting: in order to advertise our services and products online, on 3rd party platforms. Examples of this, but not limited to, would be the Facebook pixel, the Instagram pixel, the Twitter pixel, Youtube and/or Google Ads. We may use different platforms at different times of the year, and we may not necessarily use all the aforementioned platforms. Sometimes we may not even use advertising at all.

7. Hiring: if you were to contact us via email for a position that we are hiring for, we may contact you back to answer your inquiry. We may contact you back via email, text, video, social media or phone. The manner we contact you back will depend on the nature of your message and your preferences, for example, if you say “Call me at phone number” in an email, we may contact you via phone.

8. Affiliate: if you were to contact us via email for our affiliates program, we may contact you back to answer your inquiry. For the affiliate program, we keep your name, email address, company name, and amount due for payment processing. We may contact you back via email, text, video, social media or phone. The manner we contact you back will depend on the nature of your message and your preferences, for example, if you say “Call me at phone number” in an email, we may contact you via phone.

9. Social media: if you were to contact us via social media, for example via LinkedIn, Facebook, Instagram, Youtube, or Twitter, we may contact you back to answer your inquiry. We may contact you back via email, text, video, social media or phone.

10. Login Credentials: in the course of our Service delivery, we may have to exchange sensitive login credentials with you, and vice versa. Never share your sensitive information like, but not limited to, web server details, login credentials, .pem keys, via email, text, or chat. Always inquire with us what is the recommend way to share sensitive data with us in a secure manner. We take online security seriously.

Legal basis for processing your personal data
The legal basis for collection and processing your personal data depends on the service you subscribed to, the webpages you visited and the actions you have taken on our website. The legal basis is related to the context in which the personal information has been taken. We collect your personal data in the below cases:

-You reached out to us via email, and we need your personal information to answer your question via email.
-You subscribed to a service and we need your personal information to deliver the service. An example of such a service is purchasing our Services. We need to be able to identify you, in order to communicate project status, payment status, and information related to the project.
-The personal data is necessary to defend or establish our legitimate interests in a scope that does not hinder you own rights.
-The personal data is necessary to fulfill our obligations. An example of such an obligation would be a tax requirements. We need to identify your location to fulfill our and your tax requirements.
-When you send us an inquiry by email, you give your explicit consent to receive an email from us. This email does not have an unsubscribed link as it is not sent automatically. If any other contact information such as, but not limited to, phone number, social media link, Zoom, website URL, Skype and chat are present, you allow MC Digital Lab to contact you via those channels. If you do not wish to receive personalized communications, simply do not send us inquiries, and do not access the mcdigitallab.com website
-The manner we contact you back will depend on the nature of your message and your preferences, for example, if you say “Call me at phone number” in an email, we may contact you via phone.
-We may have to rely on the legitimate interest for other usage and, if necessary, we will tell you when necessary what are these legitimate interests. You can choose to disable cookies through your individual browser options. To know more detailed information about cookie management with specific web browsers, it can be found at the browsers’ respective websites.

Cookies and Web Beacons
Like any other website, MC Digital Lab uses ‘cookies’. These cookies are used to store information including visitors’ preferences, and the pages on the website that the visitor accessed or visited. The information is used to optimize the users’ experience by customizing our web page content based on visitors’ browser type and/or other information.

DoubleClick DART Cookie
DoubleClick DART CookieGoogle is one of a third-party vendor on our website. It also uses cookies, known as DART cookies, to serve ads to our site visitors based upon their visit to mcdigitallab.com and other sites on the internet. However, visitors may choose to decline the use of DART cookies by visiting the Google ad and content network Privacy Policy at the following URL -https://policies.google.com/technologies/ads.

Some of advertisers on our site may use cookies and web beacons. Our advertising partners are listed below. Each of our advertising partners has their own Privacy Policy for their policies on user data. For easier access, we hyperlinked to their Privacy Policies below.

Google Cookies Policy (owner of Google Ads, Youtube, Google Analytics, and Google Tag Manager)https://policies.google.com/technologies/ads
https://policies.google.com/technologies/cookies?hl=en-US

Instagram Cookies Policy
https://help.instagram.com/1896641480634370

Facebook Cookies Policy
https://mbasic.facebook.com/privacy/policies/cookies/printable/

Twitter Cookies Policy
https://help.twitter.com/en/rules-and-policies/twitter-cookies

Videoask Cookies Policy
https://admin.typeform.com/to/eWpkapYC

SavvyCal Cookies Policy
https://savvycal.com/cookie-policy

Vercel Cookies Policy
https://vercel.com/legal/cookie-policy

Zoom Cookies Policy
https://explore.zoom.us/en/cookie-policy/

AWS Cookies Policy
https://aws.amazon.com/legal/cookies/

Paypal Cookies Policy
https://www.paypal.com/us/webapps/mpp/ua/cookie-full

Stripe Cookies Policy
https://stripe.com/legal/cookies-policy

What are your choices regarding cookies
If you’d like to delete cookies or instruct your web browser to delete or refuse cookies, please visit the help pages of your web browser. Please note, however, that if you delete cookies or refuse to accept them, you might not be able to use all of the features we offer, you may not be able to store your preferences, and some of our pages might not display properly. You can choose to disable cookies through your individual browser options. To know more detailed information about cookie management with specific web browsers, it can be found at the browsers’ respective websites. Where can your find more information about cookies. You can learn more about cookies and the following third-party websites:
-AllAboutCookies: 
http://www.allaboutcookies.org/
-Network Advertising Initiative: http://www.networkadvertising.org/

Online Privacy Policy Only
This privacy policy applies only to our online activities and is valid for visitors to our website with regards to the information that they shared and/or collect in MC Digital Lab. This policy is not applicable to any information collected offline or via channels other than this website.

Consent
By accessing and using our website, you hereby consent to our GDPR Privacy Policy, Cookies Policy, Privacy Policy, and agree to its Terms and Conditions. If you do not wish to consent, please do not visit mcdigitallab.com

How to contact us?
If you have any questions or concerns regarding the use of your personal information, please contact us at martin@mcdigitallab.com Please take note that due to National holidays being different in our timezone, the delay in answering your request may take longer if you were to contact us during a National holiday. We commit to reply as soon as possible, without any guarantee in terms of response time. Furthermore, if you contact us please make sure to consult your SPAM/junk mailbox in case our answer gets automatically filtered and sent to the SPAM/junk mailbox. You can also see our other legal requirements, term & conditions and compliance by clicking the links below. The controller of your personal data is Martin Couture of MC Digital Lab a website operated by MC Digital Lab LLC. The Data Officer of MC Digital Lab is Martin Couture. You can contact us at the below email addresses and websites:
martin@mcdigitallab.com
mcdigitallab.com

You can also access our Privacy Policy, GDPR Policy, Cookies Policy, Anti-Discrimination Policy, as well as our Terms & Conditions below:
https://mcdigitallab.com/privacy-policy/
https://mcdigitallab.com/gdpr-policy/
https://mcdigitallab.com/cookies-policy/
https://mcdigitallab.com/terms-and-conditions/
https://mcdigitallab.com/anti-discrimination/

MC Digital Lab LLC
2105 Vista Oeste NW Ste Suite E #3025
Albuquerque, NM 87120 USA
US Phone +1 505 537 5258